Deduction recovery for CPG brands

Turn Retail Deductions Back Into Recovered Margin.

Consumer brands run their business on autopilot with Serve.

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Integrations

Deduction recovery across the retailers and distributors you sell through.

KeHE logo
Rainforest Distribution logo
C&S Wholesale Grocers logo
UNFI logo
Amazon logo
CVS logo
Walgreens logo
Target logo
Kroger logo
Dollar Tree logo

Deductions never stop.
Your finance team can't chase them all.
Serve audits every retailer claim
and disputes what shouldn't stand.

Chargebacks. Compliance fines and fees validated against the rules before they're paid.
Shortages. Claimed shortages checked against proof of delivery and what actually shipped.
Promo claims. Off-invoice and bill-back deductions tied back to the deal you agreed to.
Disputes. Evidence packets assembled and filed before each retailer's deadline expires.

Margin recovery your CFO can see. Fast, documented, and tied to every retailer claim.

35 +integrations, live out of the box

93% of disputes filed with full evidence

< 6 weeks to go live

An easy 3-step loop

Serve turns every retailer deduction into recovered cash.

Find every deduction, fight the invalid ones with proof, and collect the margin back — automatically.

01
Find.
Every chargeback, shortage, and fee audited automatically.
02
Fight.
Valid disputes filed with proof before the deadline.
03
Collect.
Recovered margin tracked back to your balance sheet.
Your financial data stays protected Deduction, order, and ERP data handled with care
Full audit trail Every claim, dispute, and recovery documented
Finance-grade guardrails Serve only disputes what the evidence supports

Enterprise security

Built for finance from day one. Deduction recovery only works when every dispute is accurate, documented, and fully auditable.

Explore Serve security
ISO 42001
TX-RAMP Level 2
AICPA SOC 2 Badge
SOC 2 Type II
ISO 27001
GDPR

One Agent For Every Retailer Deduction

Connect your deduction data. Sync chargebacks and claims from ERP, EDI, and every retailer portal.
File disputes. Assemble evidence and submit claims automatically.
Understand every deduction. Clear, coded reasons from scattered line items.
Recover margin everywhere. Dispute and reclaim across every retailer and distributor you sell.

See Serve recover your deductions

Get a demo